“My business ate my personality!”
Does this sound familiar, Paige? That’s a Slack message I got from a fellow StoryBrand Certified Guide a couple of weeks ago. (It’s also a Voxer I got from my friend Sandy. And emails I’ve gotten...
View ArticleI love NPR, but…
I spend every morning drinking coffee with my friends. Sometimes for hours on end. They do all the talking — but I don’t mind. Because my friends are Steve Inskeep, A Martinez, Leila Fadel, and Dave...
View ArticleMoney on the bathroom floor 🤢
I almost flushed $10,000 down the toilet. Back in early 2014, when Mark and I were newly engaged and brooooooookity-broke, his parents offered to float us some money to put deposits down on our...
View ArticleAre you asking the right questions?
Studies have shown I watch 428% more television than I should. I’m down one show as of Sunday night, though. True Detective: Night Country wrapped itself up as best a show like it can, in all its...
View ArticleWhat’s the point?
Somewhere between Seattle and Skokomish, between the caffeine kicking in and the caffeine propelling me into an anxious spiral, between the backseat and the beauty of tHe GrEaT oUtDooRs, I finally...
View ArticleUh, what’s a salmon ladder?
Question: Are you employed by a commercial hatchery? If not, have you heard of a salmon ladder? Hatcheries construct a series of gates to help fish swim upstream to spawn. (So kind of them, though I...
View ArticleI’m a meme. You’re a meme. We’re all memes.
I drew the line at a mustache. Short of that, I was fully committed to the bit: I bobby-pinned a ponytail into submission. Donned a pair of round sunglasses. Put on a white tee. Slipped a tiny bag of...
View ArticleDon’t like me? Music to my ears.
Be pumped when someone tells you no. That’s the tip I offered to introduce myself and my business, after announcing (to a room full of terrifyingly impressive women) that: I hate Voxer, and it’s where...
View ArticleShine Theory No. 9: Lauren Cockerell
They say everything’s bigger in Texas. And that must include brains at least some of the time, because my Fort Worth–based pal Lauren Kwedar (pronounced like “queen” ) Cockerell is a PR ace. She’s a...
View ArticleShine Theory No. 10: Mindy Cook
Creating videos mystifies me, Paige. Being on video mortifies me.Some people are naturals. And some help others look like naturals. That’s Mindy Cook. She’s a fellow StoryBrand Certified Guide who’s...
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